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The Playbook

The Playbook

A weekly newsletter that deconstructs the business of sport and gaming, written by Jaideep Vaidya.
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The musical chairs in Indian cricket kit sponsorship
The contract for the Indian cricket team’s official kit partnership has changed hands from Nike to MPL Sports and now to Killer Jeans in just over two…
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Jaideep Vaidya
2
Cristiano Ronaldo: Saudi Arabia’s latest sportswashing project
The oil-rich state isn't paying the 37-year-old a reported $200 million per season only to kick a ball.
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Jaideep Vaidya
2022: the year of sportswashing
A look back at the major shifts in the business of sport this year
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Jaideep Vaidya
After F1, Netflix looks to ace tennis
The streaming giant is releasing a behind-the-scenes documentary series on tennis, modelled on the popular ‘Formula One: Drive to Survive’.
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Jaideep Vaidya
2
Why Virat Kohli ditched Fire-Boltt for Noise
The Indian cricket star switched from one wearables technology brand to another in a gap of just a year
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Jaideep Vaidya
Why PSG, Manchester United, Liverpool are all looking for investors
Several factors over the last 18 months have led to the owners of top European football clubs considering either selling a minority stake or an outright…
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Jaideep Vaidya
2
JioCinema fails the FIFA World Cup test. Next up: IPL
Users encountered several technical glitches while watching World Cup matches. The streaming platform is in a race against time to fix them ahead of the…
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Jaideep Vaidya
2
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